Your products are engineered.
Marketing led by an electrical engineer, for the companies that power industry.
Most agencies can't read your datasheet.
Generalist industrial agencies split their attention across pumps, HVAC, plumbing, distributors and small businesses. You end up spending weeks teaching them the difference between a contactor and a relay, then correcting copy that gets ratings, standards and applications wrong.
Engineers notice. One wrong spec on your website or brochure, and the specifier who was about to choose you quietly moves on to a competitor who sounds like they know what they’re doing.
Blutis removes that gap. We speak your product’s language from day one.
An electrical engineer who became a marketer. Not the other way around.
Engineering depth
A master’s degree in electrical engineering means we understand power, control and protection the way your design team does.
Three years in your market
Three years marketing electrical products to engineers, specifiers, contractors and buyers. We know how they search and what convinces them.
One focus, no distractions
No reps, no retailers, no restaurants. Manufacturers in the electrical field are the only clients we take on.
Built for manufacturers who make electrical products.
Switchgear & power distribution
Transformers & power supplies
Motors, drives & VFDs
Control panels & automation
Instrumentation, sensors & metering
Cables, wiring & connectors
Lighting & electrical components
Power electronics, solar & EV charging
Data centres
Everything your marketing needs, specified correctly.
Positioning & messaging
Turn ratings, certifications and performance data into a clear reason to choose you over the next brand on the spec list.
Websites & product catalogs
Sites engineers can search by spec, with clean product pages, datasheet and CAD downloads, and a direct path to your sales team.
Technical SEO
Rank for the part numbers, specifications and application terms your buyers actually type, not just broad industry keywords.
Technical content
Application notes, white papers, case studies and product launch content written with engineering accuracy.
Sales enablement
Datasheets, brochures, presentations and trade-show materials that help your sales team, reps and distributors close.
Email & LinkedIn campaigns
Targeted outreach to engineers, OEMs, panel builders, contractors and procurement teams, with reporting you can act on.
A simple process, wired for results.
Study the product
We read your datasheets, drawings and standards, and talk to your engineers before writing a word.
Map the buyers
Design engineers, specifiers, contractors and purchasing each need a different message. We define all of them.
Build and launch
Website, content, campaigns and sales tools, delivered by one team that already understands the technology.
Measure and refine
We track leads, quote requests and sales conversations, then tune what’s working.
Blutis vs. a generalist industrial agency.
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Let's talk about your products, not ours.
A 30-minute call with an engineer who understands what you make. No pressure, no obligation, just a clear look at where your marketing can do more.
